Usucha (standard)Year of the Horse Matcha
Usucha (standard), sourced from Kyoto
$58.00 (20g)
~$2.90 per gram
Grade
Usucha (standard)
Region
Kyoto
Price in context
At $2.90 per gram, it costs more than 92% of the other 969 matchas in the database with a confirmed price and size. Among the 92 Kyoto matchas with a confirmed price, the median is $1.34 per gram, and this one is roughly 2.2× the regional median. Among Howdy Matcha's 15 matchas with a confirmed price, this is the 12th-cheapest per gram.
Compared across 970 products with a confirmed price and size, with yen, pound and euro prices converted to dollars. See how Kyoto compares · How we research
Sourcing
Kyoto, Japan
View the full sourcing map →Pricing as disclosed
Full details
Everything disclosed on the product page (5 fields)▾
- Size
- 20g
- Price Usd
- 20g: $58.00
- Price Note
- Prices as listed in the brand's own storefront in USD.
- Description
- Celebrating the spirited energy of the Year of the Horse , this exclusive limited-edition blend harmonizes premium harvests from across the Kansai region into a quintessential Kyoto experience. It offers a graceful balance of mild, savory umami and a gentle natural sweetness, stone-ground to a vibrant emerald powder with a remarkably creamy, frothy consistency. With only eighty cans produced, we recommend savoring this rare, smooth-finishing selection as a traditional Usucha or — as a special treat — our signature Cold-Whisked Latte .
- Storefront Tags
- [ "Blend", "Year Of The Horse" ]
Research notes
Imported 2026-10-05 from the brand's own Shopify storefront feed (https://howdymatcha.co/products.json); description is the brand's own copy. Archived prices are USD as listed on that storefront; current prices are re-scraped from the live product page where the site allows it. Not individually hand-verified beyond the feed.
