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Fukujuen

Powdered Japanese Tea Stone-Milled Matcha Shiro

sourced from Uji

SweetUmamiSmoothRich

From $31.00 (40g)

~$0.78 per gram

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Region

Uji

Price in context

At $0.78 per gram, it costs less than 63% of the other 969 matchas in the database with a confirmed price and size. Among the 353 Uji matchas with a confirmed price, the median is $1.28 per gram, and this one is well under the regional median. Among Fukujuen's 18 matchas with a confirmed price, this is the 10th-cheapest per gram.

Compared across 970 products with a confirmed price and size, with yen, pound and euro prices converted to dollars. See how Uji compares · How we research

Sourcing

Map highlighting Uji, Japan

Uji, Japan

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Tasting notes

Kindly note that, due to high demand, each customer is limited to purchasing 5 items.   Named “Shiro” — the origin of all colors — this Matcha embodies the spirit of Ichigo Ichie, the cherished tea ceremony concept of treasuring each encounter as a once-in-a-lifetime moment.It invites you to clear your mind and approach each bowl with openness and sincerity. Stone-milled from select Uji tea leaves, “Shiro” offers a smooth, gentle umami followed by a refreshing, clean finish.Its gentle balance of richness and astringency makes it ideal for first-time Matcha drinkers as well as for those who enjoy Matcha in lattes or desserts. The bright, refined flavor complements milk-based beverages, sweets

Pricing as disclosed

40g — $31.00
100g — $73.00
200g — $139.00

Full details

Everything disclosed on the product page (5 fields)▾
Size
40g; 100g; 200g
Price Jpy
40g: ¥4,800; 100g: ¥11,400; 200g: ¥21,600
Price Note
Prices as listed in the brand's own storefront in JPY.
Description
Kindly note that, due to high demand, each customer is limited to purchasing 5 items. Named “Shiro” — the origin of all colors — this Matcha embodies the spirit of Ichigo Ichie, the cherished tea ceremony concept of treasuring each encounter as a once-in-a-lifetime moment. It invites you to clear your mind and approach each bowl with openness and sincerity. Stone-milled from select Uji tea leaves, “Shiro” offers a smooth, gentle umami followed by a refreshing, clean finish. Its gentle balance of richness and astringency makes it ideal for first-time Matcha drinkers as well as for those who enjoy Matcha in lattes or desserts. The bright, refined flavor complements milk-based beverages, sweets, or even a spoonful over yogurt or ice cream. Packaged in a resealable bag, it’s easy to use without transferring to another container — perfect for everyday tea moments or a graceful introduction to the world of Matcha. Compare Our Matcha > Delicious Preparation Method Before preparing, sift the Matcha to remove any lumps.
Storefront Category
Matcha

Research notes

Imported 2026-10-06 from the brand's own Shopify storefront feed (https://global.fukujuen.com/products.json); description is the brand's own copy. Archived prices are JPY as listed on that storefront; current prices are re-scraped from the live product page where the site allows it. Not individually hand-verified beyond the feed.

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