Ceremonial Matcha

Name: Ceremonial Matcha
Brand: Kusmi Tea
Price: 44.79 USD

Ceremonial

UmamiGrassyRichDelicate

€39.90 (30g) — ~$44.79 USD (converted)

~$1.49 per gram

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Grade

Ceremonial

Certification

Organic

Price in context

At $1.49 per gram, it costs more than 71% of the other 969 matchas in the database with a confirmed price and size. Among the 509 ceremonial-grade matchas with a confirmed price, the median is $1.01 per gram, and this one is above the grade median. Among Kusmi Tea's 5 matchas with a confirmed price, this is the 4th-cheapest per gram.

Compared across 970 products with a confirmed price and size, with yen, pound and euro prices converted to dollars. How we research

Tasting notes

Emerald green color; soft, umami vegetal aroma; subtle and intense complexity

Composition

L-theanine

24.31 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.80:23-28 (1994)

EGCG

59.3 mg/g

Ceremonial-grade published estimate — Goto et al., upper-grade matcha samples, Tea Research Report No.83:21-28 (1996)

What does the science say? Studies on L-theanine and caffeine · Studies on antioxidants and EGCG

Pricing as disclosed

30g — €39.90 (~$44.79 USD)

Full details

Everything disclosed on the product page (14 fields)▾

Price: EUR 39.90 (EUR 133.00 per 100g)
Size: 30g
Grade: Ceremonial grade (described as Kusmi's 'most high-end' grade tier)
Origin: Japan
Raw Material: Tencha green tea leaves, ground to powder
Certifications: EU Organic (AB certification), French Organic (AB certification), B Corp certified
Tasting Notes: Emerald green color; soft, umami vegetal aroma; subtle and intense complexity
Claimed Benefits: Gentle and sustainable energy, rich in antioxidants, improved concentration, boosted metabolism
Brewing Instructions: Water at 80°C (176°F); pour 1 teaspoon into a bowl, add heated water, mix with bamboo whisk in W-shaped motions; adjust with water or milk to taste; no specific infusion/steep time given
Ingredients: Organic Japanese green tea powder
Packaging: Tin featuring a crane design inspired by Japanese tattoos, symbolizing longevity and happiness
Production Method: Young shoots shaded 3-4 weeks before harvest (increases chlorophyll/green color); leaves ground between stone millstones
Additional Notes: Marked as a 'New' product on-site; positioned for use in Japanese tea ceremony or everyday hot/iced consumption
Site Context Pricing: Kusmi's general blog content states a 30g box of ceremonial matcha costs 'around thirty euros' vs 'around twenty' for culinary matcha -- slightly lower than the 39.90 EUR listed price, likely a rounded/generalized statement rather than this exact SKU's price