Imperial
Koicha (thick), sourced from Shizuoka
$30.16 (20g)
~$1.51 per gram
Grade
Koicha (thick)
Region
Shizuoka
Price in context
At $1.51 per gram, it costs more than 72% of the other 969 matchas in the database with a confirmed price and size. Among the 84 Shizuoka matchas with a confirmed price, the median is $0.85 per gram, and this one is roughly 1.8× the regional median. Among Meiyo Shizuoka's 5 matchas with a confirmed price, this is its most expensive per gram.
Compared across 970 products with a confirmed price and size, with yen, pound and euro prices converted to dollars. See how Shizuoka compares · How we research
Sourcing
Shizuoka, Japan
View the full sourcing map →Tasting notes
The pinnacle of the MEIYO collection MEIYO MATCHAIMPERIAL A distinguished matcha presented as Minister of Agriculture, Forestry and Fisheries Award-winning tea. Explore the highest tier in the MEIYO range, with a rich green color, deep body and remarkably low bitterness. Exceptional as koicha, it is a tea to savor on its own. Award-Winning Tea MEIYO's Highest Tier Rich Green Color Deep Body Low Bitterness Excellent for Koicha Why choose IMPERIAL? A new pinnacle for MEIYO Positioned above Nyufune-no-Kaze, IMPERIAL is the most distinguished matcha in this collection. Recognized in Japan The IMPERIAL can is marked “Minister of Agriculture, Forestry and Fisheries Award-winning tea” — a meaningfu
Pricing as disclosed
Full details
Everything disclosed on the product page (30 fields)▾
- Size
- 20g
- Price Usd
- 20g: $30.16
- Price Note
- Prices as listed in the brand's own storefront in USD.
- Width
- 100%;max-width:900px;margin:0 auto;padding:30px 5%;
- Box Sizing
- border-box;font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif;
- Color
- #303b34;line-height:1.85;background:#fff;
- Border
- 1px solid #e5dcc9;border-radius:6px;
- Box Shadow
- 0 10px 32px rgba(24,52,37,.05);
- Display
- flex;align-items:center;justify-content:center;gap:12px;
- Margin
- 0 0 16px;color:#786037;font-size:11px;font-weight:600;
- Line Height
- 1.6;letter-spacing:.17em;text-transform:uppercase;
- Content
- "";width:32px;flex:0 0 32px;height:1px;background:#c6ad78;
- Font Size
- clamp(32px,7vw,48px);font-weight:400;line-height:1.25;letter-spacing:.11em;
- Font Family
- -apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif;
- Position
- relative;max-width:600px;margin:0 auto 26px;padding:16px;
- Background
- #fff;border:1px solid #d8c7a5;border-radius:3px;
- Pointer Events
- none;
- Object Fit
- contain;margin:0 auto;border-radius:0;
- Padding
- 6px 11px;border-radius:3px;font-size:12px;line-height:1.6;
- Left
- calc(50% - 3.5px);top:-3px;
- Min Width
- 0;padding:18px;border:1px solid #e8e2d5;
- Border Top
- 2px solid #c6af7c;border-radius:4px;
- Border Radius
- 4px;background:#faf7ef;color:#465249;font-size:15px;
- Text Align
- center;padding:26px 22px;
- Font Weight
- 600;letter-spacing:.18em;text-transform:uppercase;
- Letter Spacing
- .08em;color:#ecd8a9;
- Outline
- 2px solid #9a7b40;outline-offset:4px;
- Best Enjoyed
- Prepare it plain as koicha when you want to experience the full depth of this exceptional matcha.
- Description
- .mi-wrap{ width:100%;max-width:900px;margin:0 auto;padding:30px 5%; box-sizing:border-box;font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif; color:#303b34;line-height:1.85;background:#fff; border:1px solid #e5dcc9;border-radius:6px; box-shadow:0 10px 32px rgba(24,52,37,.05); } .mi-wrap *{box-sizing:border-box} .mi-wrap strong{font-weight:700} .mi-hero{text-align:center;margin-bottom:36px} .mi-eyebrow{ display:flex;align-items:center;justify-content:center;gap:12px; margin:0 0 16px;color:#786037;font-size:11px;font-weight:600; line-height:1.6;letter-spacing:.17em;text-transform:uppercase; } .mi-eyebrow::before,.mi-eyebrow::after{ content:"";width:32px;flex:0 0 32px;height:1px;background:#c6ad78; } .mi-title{ margin:0 0 24px;color:#163e2b;font-family:Georgia,"Times New Roman",serif; font-size:clamp(32px,7vw,48px);font-weight:400;line-height:1.25;letter-spacing:.11em; } .mi-title span{ display:block;margin-bottom:9px; font-family:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif; font-size:12px;font-weight:600;line-height:1.6;letter-spacing:.24em; } .mi-photo-frame{ position:relative;max-width:600px;margin:0 auto 26px;padding:16px; background:#fff;border:1px solid #d8c7a5;border-radius:3px; } .mi-photo-frame::before{ content:"";position:absolute;inset:6px;border:1px solid #eee6d5; pointer-events:none; } .mi-wrap .mi-hero-img{ display:block;width:auto;max-width:100%;height:auto;max-height:500px; object-fit:contain;margin:0 auto;border-radius:0; } .mi-sub{max-width:700px;margin:0 auto;font-size:16px;color:#465249} .mi-badges{display:flex;flex-wrap:wrap;gap:8px;justify-content:center;margin-top:20px} .mi-badge{ padding:6px 11px;border-radius:3px;font-size:12px;line-height:1.6; background:#fafbf8;border:1px solid #dfe6dd;color:#284b37;font-weight:600; } .mi-badge--award{background:#f7f1e3;border-color:#ccb785;color:#685129} .mi-divider{ position:relative;width:112px;height:1px;background:#d6c49f; margin:32px auto 0; } .mi-divider::after{ content:"";position:absolute;width:7px;height:7px; left:calc(50% - 3.5px);top:-3px; background:#b89a5e;border:2px solid #fff;transform:rotate(45deg); } .mi-sec{margin:0 0 34px} .mi-sec:last-child{margin-bottom:0} .mi-h2{ margin:0 0 18px;text-align:center;font-family:Georgia,"Times New Roman",serif; font-size:24px;line-height:1.4;color:#1b4230;font-weight:400; } .mi-p{margin:0 0 14px;font-size:16px;color:#465249} .mi-grid{display:grid;grid-template-columns:minmax(0,1fr);gap:12px} .mi-card{ min-width:0;padding:18px;border:1px solid #e8e2d5; border-top:2px solid #c6af7c;border-radius:4px; background:linear-gradient(135deg,#fcfaf5,#fff 65%); } .mi-card h3{ font-size:15px;margin:0 0 7px;color:#23432f;font-weight:700;line-height:1.5; } .mi-card p{font-size:14.5px;line-height:1.8;color:#536055;margin:0} .mi-highlight{ padding:20px;border:1px solid #e4d8bc;border-left:3px solid #b39962; border-radius:4px;background:#faf7ef;color:#465249;font-size:15px; } .mi-highlight--award{ text-align:center;padding:26px 22px; background:linear-gradient(135deg,#193d2c,#244b36); border:1px solid #a88e58;color:#f3f1e8; } .mi-award-label{ display:block;margin-bottom:10px;color:#e4d1a6;font-size:11px; font-weight:600;letter-spacing:.18em;text-transform:uppercase; } .mi-highlight--award strong{color:#f3e2bd} .mi-steps{ border:1px solid #e4e4da;border-radius:4px;padding:4px 18px;background:#fff; } .mi-step{padding:15px 0;border-bottom:1px solid #eee9de} .mi-step:last-child{border-bottom:0} .mi-step h3{ margin:0 0 4px;font-size:15px;color:#23432f;font-weight:700;line-height:1.5; } .mi-step p{margin:0;font-size:14.5px;color:#536055} .mi-compare{border:1px solid #dedbcf;border-radius:4px;overflow:hidden} .mi-row{ display:grid;grid-template-columns:minmax(0,1fr);gap:4px; padding:15px 18px;border-bottom:1px solid #eee9de; } .mi-row:last-child{border-bottom:0} .mi-row--focus{ background:#1b412e;border-left:3px solid #b99c60;padding-left:15px; } .mi-name{font-size:15px;font-weight:700;col
- Storefront Tags
- [ "20gram", "MEIYO", "New items", "Popular Matcha", "Shizuoka Matcha", "✨Premium Matcha" ]
Research notes
Imported 2026-10-06 from the brand's own Shopify storefront feed (https://www.matchajp.net/products.json); description is the brand's own copy. Archived prices are USD as listed on that storefront; current prices are re-scraped from the live product page where the site allows it. Not individually hand-verified beyond the feed.
